Upfield welcomes the Commission’s moves to modernise EU Marketing Standards for Agricultural Products. This roadmap recognises the need for food system transformation to support our planet and our health. Scientific consensus is that a shift towards plant-based foods is required in order to meet the goals of the Paris Climate Agreement.
Upfield Europe B.V.
Company · Netherlands · EU Transparency Register 136642339306-04
Counts here are a floor, never a total: they cover the 583 consultation files tracked so far (42,224 submissions, mostly 2025–26), so an organization's real filing history is larger, not smaller.
Who they are
Among the 1048 companies & groups on this site, they rank #641 by legislative files engaged — a count of participation, not a measure of influence.
Declares membership of
- IMACE (European Margarine Association) https://www.imace.org/
- FEDIOL https://www.fediol.eu/
- European Food Forum https://www.europeanfoodforum.eu/
- Consumer Goods Forum https://www.theconsumergoodsforum.com/
- UN Global Compact https://unglobalcompact.org/
- World Economic Forum https://www.weforum.org/
- World Business Council for Sustainable Development https://www.wbcsd.org/
Self-declared to the EU Transparency Register (snapshot 2 Sept 2026).
- Register category
- Companies & groups
- Registered as
- Flora Food Global Principal BV (Flora Food Group)
- Head office
- Amsterdam, Netherlands
- EU office
- Berchem-Sainte-Agathe
Self-declared to the EU Transparency Register (snapshot 2 Sept 2026); cost bands are floors, not audited totals. Reused under Commission Decision 2011/833/EU.
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Their record over time
Upfield Europe B.V. filed 2 positions between 1 Sept 2020 and 16 Feb 2021, across 2 of the 583 legislative files tracked here, attaching a full position paper 2 times.
What they argued
Upfield welcomes the initiative to provide consumers with the information they need to make informed, sustainable choices, including through green claims and environmental product labelling. In order for these claims to be meaningful and promote transparency, they must show comprehensively communicated and absolute emissions values, rather than limiting transparency to comparisons within composition-based food…
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Turns up on the same files
Organizations that also filed on at least two of the same consultations. A shared interest in the same dossiers — not evidence of coordination, and we do not suggest any.
Is this your organization?
Everything on this page comes from Upfield Europe B.V.’s own submissions to the European Commission — we have added nothing and interpreted nothing. If something is wrong or out of date, email info@policyspeak.com and we will correct it. If you are an individual named in a record, our privacy policy sets out your rights to correction, objection and removal.
Quotes are verbatim from submissions published by the European Commission, trimmed to their opening passage and never summarized by a model. Organizations only, never individuals. Reused under Commission Decision 2011/833/EU; the European Commission is not liable for this reuse.