The Advertising Information Group (AIG) welcomes the simplification objectives of the European Commissions Digital Omnibus initiative, particularly Article 3s codification of the relative nature of personal data and expanded scientific research definitions.
AIG
Advertising Information Group
Industry association · United Kingdom · EU Transparency Register 11220347045-31
8
positions filed
in the 665 files tracked
7
legislative files
of 665 tracked
8
with a full position paper
attached to a submission
Counts here are a floor, never a total: they cover the 665 consultation files tracked so far (57,774 submissions, mostly 2021–26), so an organization's real filing history is larger, not smaller.
Who they are
Among the 1518 trade and business associations on this site, they rank #465 by legislative files engaged, a count of participation, not a measure of influence.
1.9
declared lobbying FTE
self-declared
€10K+
declared costs / yr (floor)
0
EP accreditations
as declared to the register
2011
in the register since
Declares membership of
- AIG is an active member of the European Advertising Standards Alliance (EASA), which represents and promotes the Euro…
Self-declared to the EU Transparency Register (snapshot 14 Oct 2026).
- Register category
- Trade and business associations
- Head office
- London, United kingdom
Self-declared to the EU Transparency Register (snapshot 14 Oct 2026); cost bands are floors, not audited totals. Reused under Commission Decision 2011/833/EU.
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Their record over time
Advertising Information Group filed 8 positions between 6 Aug 2020 and 10 Mar 2026, across 7 of the 665 legislative files tracked here, attaching a full position paper 8 times.
2020 · 1 filed2023 · 3 filed2025 · 3 filed2026 · 1 filed
What they argued
AIG's response to the European Commission's Digital Omnibus consultation advocates for risk-based regulatory reforms in two areas: Cookie regulation - Replace blanket consent requirements with risk-proportionate rules that exempt low-risk activities (fraud prevention, measurement, contextual advertising).
AIG response to the EU Commissions call for evidence on the Green Claims Directive SUMMARY 1. The Advertising Information Group (AIG) (transparency number: 11220347045-31) welcomes the opportunity to respond to the European Commissions call for evidence on the Directive on substantiation and communication of explicit environmental claims (Green Claims directive) published in March 2023. 2.
AIG welcomes the Commissions focus on digital fairness but believes that the EUs existing consumer protection framework is comprehensive and fit for purpose. The primary challenge is a better enforcement coordination, practical guidance, and clarity about how overlapping legal instruments interact.
1. The Advertising Information Group (AIG) (transparency number: 11220347045-31) welcomes the opportunity to respond to the European Commissions proposal for a Directive amending Directives (EU) 2009/65/EC, 2009/138/EC, 2011/61/EU, 2014/65/EU and (EU) 2016/97 as regards the Union retail investor protection rules published in May 2023.
On behalf of the European advertising and media associations it represents, the Advertising Information Group (AIG) welcomes the Commission's aim to meet consumer demand for sustainable products and services in the future through better and more uniform information. The provision of accurate, reliable, comprehensible and consumer-friendly information with regard to criteria such as reparability, shelf life, etc.
The Advertising Information Group (AIG) welcomes the opportunity to respond to the European Commissions Call for Evidence on the Evaluation and Update of the AVMSD Rules. 2. The European audiovisual media environment has undergone significant change since the 2018 revision, including the rise of non-linear services, video-sharing platforms (VSPs), and influencer marketing.
On behalf of the European advertising and media associations we represent, the Advertising Information Group (AIG) (transparency number: 11220347045-31), we welcome the opportunity to respond to the European Commissions call for evidence on Environmental impact of imaging equipment, including consumables.
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Turns up on the same files
Organizations that also filed on at least two of the same consultations. A shared interest in the same dossiers, not evidence of coordination, and we do not suggest any.
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Everything on this page comes from Advertising Information Group’s own submissions to the European Commission. We have added nothing and interpreted nothing. If something is wrong or out of date, email info@policyspeak.com and we will correct it. If you are an individual named in a record, our privacy policy sets out your rights to correction, objection and removal.
Quotes are verbatim from submissions published by the European Commission, trimmed to their opening passage and never summarized by a model. Organizations only, never individuals. Reused under Commission Decision 2011/833/EU; the European Commission is not liable for this reuse.